Sandu  Antonio (2014). Appreciative ethics as constructionist semiotics. Prezentata la Conferinta Stiintifica Internationala LUMEN 2014 – Transdisciplinarity and Communicative Action, 21-22 noiembrie 2014, Targoviste, Romania.

We consider appreciative approach as a form of ethical semiosis, where the organization or community is the sign of an ethical message who is extra-institutional negotiated by all stakeholders involved in that social construction. The interpretative contract operates as local dictionary, but also as generative grammar that controls the process of creating meaning.

LINK catre LUMEN TCA 2014, 21-22 noiembrie 2014, Targoviste, Romania